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A research on Usability: Coffee Meets Bagel, a Dating App for Young specialists

A research on Usability: Coffee Meets Bagel, a Dating App for Young specialists

Patricia Zhang

Disclaimer: I’m not connected to Coffee Meets Bagel. I’m an item designer whom is designed to enhance the matchmaking process on Coffee Meets Bagel.

Enhancing the dating experience

Enter dating in 2016: a number of swipes and nods that are digital each other. As someone who’s surrounded by teenagers whom predominately date via mobile apps, my mission is increase the dating experience on certainly one of the best apps: Coffee Meets Bagel.

Presenting Coffee Meets Bagel, a contemporary method of dating

We inhabit a fantastic ecosystem, y et we find ourselves increasingly consumed by work tradition. Trash cans filled with coffee cups are a definite badge of normalcy and pride. Meal breaks are changed with extra work sessions. We’ve a desire that is innate find companionship, but we’re constrained by our growing obligations.

Co-founders and siblings Arum, Dawoon, and Soo Kang started Coffee matches Bagel to remedy the hustle and bustle of everyday activity, supplying a casual environment for visitors to hook up. Presently, the niche market that is dating respected at $2B, full of competitors like Tinder, Bumble, and Hinge. By having an increased exposure of elements such as for instance training and occupation, Coffee Meets Bagel is designed to create professionals that are young over a cup of coffee.

“Coffee Meets Bagel, that has raised $7.8 million in outside financing and contains significantly more than doubled its individual base since appearing on “Shark Tank” in January, areas itself as a substitute for anyone sick and tired of over-sexualized dates the siblings state are on other services that are dating. Alternatively it fixes up individuals up with matches that concentrate on quality over quantity.”

The way the software works

Every at noon, male users receive up to 21 matches, also known as “bagels” day. Males may either decide to “pass” or “like”, then it is the female’s change.